Summer is flying by…

Over the last few weeks, I have been reading Message Matters.  It is a pretty interesting book that offers relevant training in the world of strategic messaging.  Wow, I sound like such a nerd these days.  Anyway, I discovered in class last night that many of the ideas expressed in the book are very conceptual and that it may just be that you are good at messaging or not so good at messaging.  For instance, we did an exercise in class that took a crack at writing a strategic message.  Other members of the class wrote excellent messages that covered the topic well.  I had trouble getting through the brainstorming part of things.  Maybe my brain is just a little too detail oriented…  I wanted to include every little thing surrounding the topic when really I could have just focused on one aspect and made that my jumping off point.  What do you think?  Do you think organizations have messages that capture your attention and encourage you to change or alter your actions?

On a lighter note, my stomach has recently revolted against the rest of my body.  It has been eye opening to say the least.  Regardless of how hungry I feel, my stomach has little interest in food.  Weird huh?  Oh well, I will be giving food another try this evening after thesis orientation with my gang from Italy.  Yippee.  I feel like we developed a small family over there.  Steve is still in Alaska and Carolina is in Spain, so we will have to reunite a few more times to get the whole group together.  AND, the option of a Spritz (aperol and Prosecco on ice) is not available in the states.  Maybe I will just have to have a house party J