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Archive for April, 2008

What does The Long Tail mean for the future of business, for our future?  Chris Anderson talks about the different industries outside of media and entertainment that the long tail effects.  What about industries that are not sales oriented?  For instance, simplyhired pulls job postings from all over the internet and offers a place where [...]

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The Long Tail

“Given the option to pick a boy band or find something new, more and more people are opting for exploration, and are typically more satisfied with what they find.”  This sounds very similar to John Battelle’s The Search, but it is not.  Chris Anderson’s The Long Tail takes many of Battelle’s ideas and applies them [...]

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Let’s Wikify

Brian Fetherstonhaugh, Chairman and CEO of OgilvyOne Worldwide said that “Wikinomics illuminates the trust we are seeing in markets around the globe.  The more you share, the more you win.  Wikinomics sheds light on the many faces of business collaboration and presents a powerful new strategy for business leaders in a world where customers, employees, [...]

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